Even if they don’t like it, social media has an impact on a lot of things people see in their daily lives. Restaurants dress themselves up to look nicer for photos posted on Instagram. Businesses create Facebook accounts to find potential clients.
The same goes for mobile app development. You have to consider exactly how your app will interact with social media, whether directly or indirectly. One way to do so is by following the trends.
Here are five social media trends that may affect your app technology.
1. Wearable Compatibility
First of all, wearable technology continues to be a factor in mobile app development. Depending on the type of app you’re making, people may want to access and control it while on the go.
Pertaining to social media, wearable technology can let you check your social feeds, make tweets, and even share fitness statistics online.
2. 5G Speeds
Another trend is the integration of 5G technology with social media. When available, 5G allows mobile devices to access the internet much faster than any other mobile network. Videos, photos, and music are downloaded into your phone and tablet in the blink of an eye.
However, this quicker access also puts more of a strain on your servers. It’s all too easy for something to go viral online and lead to many more visitors than you can handle.
3. AI Learning
AI, or machine learning, is another factor that’s becoming part of many systems and mobile app tools. It’s how your social media app knows what content to recommend and what to leave out.
One way to take advantage of this is with keywords and SEO. If you use specific words or language, the AI will connect your app content with social media users.
4. User-Generated Content
User-generated content refers to anything created by the people using an app. This can include things like photos, videos, or written articles.
Everyone wants to be a creator these days. App developers can make use of that by providing compensation for the people who generate the most traffic. It also saves you the expense of hiring someone to create content for you.
5. AR and VR
Augmented Reality enhances the user experience through their mobile devices. Virtual Reality creates a simulated environment that can be interacted with.
Social media giants make good use of both of these technologies. AR lets you superimpose filters on yourself and even make adjustments based on things in the real world. VR is a bit more niche, but it’s important to consider how your mobile app might translate into a virtual space.
Get Mobile App Development Assistance
Mobile app development needs to take into social media trends to succeed. Whether it’s a social app or a mobile game, it helps if people can stay connected with their friends.
Builder.ai can help provide the development tools to get your next mobile app off the ground. Our products include builder software, cloud hosting, and more. Contact to learn how they can help with your app development and get a quote.